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According to Yicai, recently, the industry has heard that the first-tier luxury brands BBA (Mercedes-Benz, BMW and Audi) have withdrawn from the price war. Recently, Dai Hexuan, CEO of BMW Brilliance, said: "Prices are determined by dealers as independent business entities. BMW will maintain intensive discussions with upstream and downstream partners to see how a sustainable business model should be carried out to ensure that all partners can make enough money and survive into the future." "Some competitors publicly say that their prices are below cost. We will not judge whether they are right or not for the time being, but at least we should have a sustainable business model." Dai Hexuan believes that competition is the driving force for innovation and providing innovative products to customers, but all competing parties need to abide by certain rules and compete fairly, so that such competition is sustainable.

(Source: Tonghuashun, the above information is automatically generated by Nandu Wancaishe AI ​​big data)