news

한어Русский языкEnglishFrançaisIndonesianSanskrit日本語DeutschPortuguêsΕλληνικάespañolItalianoSuomalainenLatina

"New generation, new problems, new solutions" was the slogan when Quark officially announced its spokesperson Wang Junkai in 2021. On July 17, 2024, Quark and Wang Junkai emphasized "your AI search" when recommending new features. On the same day, the topic of "Wang Junkai endorses Quark App" became a hot search. The 2-minute and 43-second commercial emphasized the intelligent answering, writing creation, and file video summary functions of Quark AI search. In February 2023, Microsoft launched Bing and Edge browsers, a new search engine based on ChatGPT, and launched a large model + search experiment. Domestic and foreign technology giants are at loggerheads, and Quark's upgrade of AI search is a blessing and a must.

"I know search, I know AI, what exactly is Quark AI search?" "I know this question! Quark AI search can answer questions intelligently, write and create, and summarize documents and course videos." On the morning of July 17, Wang Junkai and Quark interacted on social platforms. As of press time, the topic "Wang Junkai endorses Quark App" has been read 2.09 billion times and discussed 27.368 million times. The number of comments, reposts, and likes on Quark-related Weibo posts is significantly higher than that of daily tweets.

What both parties are pushing is the upgrade of Quark's "Super Search Box" on July 10. Wu Jia, president of Alibaba Intelligent Information Business Group, commented on this iteration as "crossing the critical point of a new experience of large-scale model applications, and Quark has fully entered the AI ​​era."

If it is not applied, it is worthless. When answering the question of which application can bring out the value of the big model the fastest, industry insiders gave a unified answer: search. This tacit understanding is not only due to the combination of Microsoft and ChatGPT on Bing search. Traditional search engine giants such as Baidu and Google have long integrated AI technology into their search business.

"The combination of search and big models can quickly integrate information, understand complex language, and provide personalized and real-time services. Big model companies have been looking for suitable landing scenarios. Search was the earliest application, and I think it is also the most likely to become a super app." Li Jinqing, an analyst at BiDa, told the Beijing Business Daily reporter.

According to the "2023 China Search Engine Industry Research Report" released by CTR, Baidu Search, 360 Search and Sogou Search are the top three traditional search engines. From the perspective of mobile data, Baidu Search's monthly active users account for 88.4% of the overall active users in the search industry, ranking first in the industry; Shenma, 360 and Quark Search Platform industry penetration rates are all over 10%, ranking in the second echelon; Wukong and Sogou Search have lower penetration rates and are in the third echelon.

From the overall market structure, the search track has not changed much, and the fluctuations are mostly due to large platform-level companies launching ecosystem-supplementing search products. "In the era of big models, latecomers are naturally unwilling to give up opportunities. Even if they cannot overtake, they must be responsible for the company's overall AI strategy." Li Jinqing added.

New faces are also ready to move. Perplexity, an overseas AI search company, recently officially launched its large-model application product "Flow". This star startup is valued at $3 billion. Investors include not only SoftBank's Vision Fund, but also Nvidia and Amazon founder Bezos. In June, MainFunc, an AI innovation product company co-founded by former Xiaodu CEO Jing Kun and former Xiaodu CTO Zhu Kaihua, was exposed and launched its first AI Agent search product Genspark.

Back to Quark, in mid-November 2023, Alibaba's new CEO Wu Yongming announced the first batch of strategic innovative businesses in a financial report conference call. Quark, 1688, Xianyu, and DingTalk are collectively known as the "Four Little Dragons" of Alibaba. As of press time, Quark ranked first in the Apple App Store's free tool rankings and seventh in the overall free rankings.

Beijing Business Daily reporter Wei Wei