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As the 2024 European Cup is in full swing, a football match video created by French telecommunications company Orange has quickly become popular.

In the video, we saw Mbappe, Giroud, Griezmann... In fact, all the athletes running on the field are not real people, but virtual characters generated by artificial intelligence.

With its outstanding creativity and uniqueness, the work won the "Oscar" of the advertising creative marketing industry - the Sports Award at this year's Cannes International Creative Festival. AKOOL provided the core technical support for this award-winning work.

The AI ​​facial capture system they developed can accurately capture subtle facial expressions and movements. With the support of carefully designed rendering technology, the virtual characters in the work are almost indistinguishable from the real thing. This kind of image-level visual effect is enough to meet the needs of high-quality video production.

Screenshot of AKOOL client Orange’s Cannes award-winning video

AKOOL develops real-time digital human, showing potential in multiple fields

Now, AKOOL is further setting its sights onDigital human business and live streaming。

Based on existing technologies, they launched a digital human system that can not only capture subtle facial expressions, but also display smooth movements in real time. The entertainment and interactivity of the generated digital humans are comparable to those of real people.

Live broadcast technology is committed to improving the way live broadcasts are presented, enriching the audience's viewing experience through the virtualization of the host's real-time expressions and movements.

AKOOL live broadcast technology demonstration

Currently, AKOOL has nearly 3 million users and has cooperated with many Fortune 500 companies. Last year, they also provided AI facial enhancement technology support for the joint marketing activities of Coca-Cola and League of Legends.

In recent years, digital human technology has shown great potential in many fields, bringing innovation to user experience and business models.

Not long ago, a live streamer on a certain platform suddenly fainted and fell to the ground. In terms of live streaming and interactive experience, real-time digital human technology provides new possibilities for live streaming platforms. Digital human hosts not only speak fluently and can interact with the audience in real time to enhance user participation, but can also be online 24 hours a day and never get tired.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

Digital Human TeacherIt is also changing the teaching mode of distance education. With the help of real-time interaction, scenario simulation and other means, digital human teachers can make the classroom experience more vivid and attractive, and improve students' learning interest and classroom participation.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

In the field of customer serviceWhether it is answering frequently asked questions, product recommendations, or simple troubleshooting, digital people can handle it easily and provide 24-hour, personalized customer support, reducing the burden on manual customer service and improving merchant service efficiency.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

On social media platforms, real-time digital human technology provides new tools for content creatorsWouldn't it be interesting to have Lei Jun and Elon Musk do a virtual talk show? Whether it's entertaining, educating, or understanding brand stories, real-time digital people are good at it.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

Real-time digital human technology can also bring innovation and improve the effectiveness of personalized marketing, enabling businesses to better attract and retain customers.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

AKOOL Real-time Digital Human Platform: Highlights and Key Technologies

AKOOL's real-time digital human platform providesDiverse digital human templates, to meet the styles and needs of different users. Users can choose the appropriate image according to their preferences to meet the needs of different application scenarios.

In terms of sound processing, AKOOL provides two main ways to customize sounds. Users can choose from a preset sound library or upload their own or others' sounds.Sound samples for cloningThe system will use speech synthesis technology to try to generate a voice, intonation and speaking speed that is highly similar to the user sample, giving the digital person a more personalized voice feature.

AKOOL also offersCustomizable digital human functions, users can define the attributes of digital people in detail, including professional background, dialogue context, communication style, professional field, tone tendency and knowledge base content, and try to create digital people that meet specific communication needs. For example, simulating a senior IELTS expert can professionally evaluate and ask questions to candidates according to the IELTS standards, providing a more professional interactive experience.

Real-time digital human technology has application potential in many fields such as live broadcast, distance education, customer service, social media content creation and marketing, and its technological development is inseparable from the accumulation of a number of key technologies.

likeBreakthrough Advantages of Cloud ComputingThe AKOOL real-time virtual human dialogue system uses cloud computing technology to reduce dependence on local hardware. Regardless of the device used, users can get a consistent high-quality dialogue experience. The powerful cloud processing power not only ensures the real-time nature of the dialogue, but also greatly improves the flexibility and scalability of the system.

In order to further improve the user experience, AKOOLCompetitive products have also made breakthrough upgradesAKOOL integrates advanced artificial intelligence algorithms. These algorithms significantly enhance the system's response speed and conversation understanding, making the interaction closer to the user's natural language habits, and bringing a more personalized and insightful way of interaction.

AKOOL has also made important breakthroughs in visual presentation. In order to greatly improve the realism of digital humans, they developedFacial expressions and lip sync technology, ensuring that the digital human’s facial movements and lip shapes accurately correspond to the voice or text input, making the digital human’s performance more vivid and natural.

视频链接：https://mp.weixin.qq.com/s?__biz=MzA3MzI4MjgzMw==&mid=2650926594&idx=1&sn=3a5f46992479f6d61aaf602cb6263252&chksm=84e42a7cb393a36ad3230a700874ae283b63018548cff6bea849185204a975722f1894b86779&token=1755385124&lang=zh_CN#rd

In addition to pursuing film-level visual effects, AKOOL also focuses on improvingIntelligent interaction capabilities of digital humans。

For example, the system integrates natural language processing (NLP) technology and machine learning algorithms, enabling digital humans to understand and respond to complex language structures and semantics, achieving more intelligent human-computer interaction.

Faced with the large amount of data processing and complex algorithm calculations required for real-time virtual humans, AKOOL has carefully optimized the allocation and use of computing resources to provide a stable and smooth digital human interaction experience.

In order to promote the widespread application of technology,AKOOL provides an API interface, making it easy for enterprises to quickly access and utilize this advanced artificial intelligence technology. At the same time, the system supports more than 40 mainstream languages, meeting the multilingual needs in a globalized environment.

During the entire system design process,AKOOL always focuses on response speed and reliability, the goal is to provide a stable user experience in various network environments. In addition, the system adopts 4K ultra-high-definition resolution, aiming to present high-quality images and fine movement details, further enhancing the realism and immersive experience of digital people.

AKOOL: "Another conquest of space"

It is understood that AKOOL has nearly 50 employees in multiple countries and cities, reflecting its international operation model. The consulting team includes executives from world-renowned companies and researchers from some top universities.

The company's founder, Jiajun Lv, received his Ph.D. in artificial intelligence from the University of Illinois at Urbana-Champaign, conducted visiting research at Stanford University, and participated in the Harvard Business School's President's Program (PLDA). Before founding AKOOL, he participated in the early operations of other technology companies and has many years of research experience in the field of generative artificial intelligence.

Lu Jiajun once said that the digital cloning technology the company is developing is designed to help people preserve their voices and images in digital form. He believes that this technology may become a way to preserve personal wisdom in the future. Lu Jiajun likened AKOOL's work in the field of AI to "another conquest of space."

In order to deal with the potential abuse risks of Deepfake videos, AKOOL is also developing fake video identification functions. The company said it will continue to explore and innovate in the field of digital human technology, and find a balance between innovation and responsibility to promote industry development.